7JEWELS offer a wide range of communication services in the Spanish market.
The knowledge of the different luxury markets in terms of competitors, fairs, magazines, and events is determining for a right development of the communication plan.
For this reason 7JEWELS has developed two specific tools called
Luxury Analytics and
Luxury Strategic finalized to a realization of successful campaigning.
Communication services
The range of services offered by 7JEWELS is based on a database of key contacts between media, celebrities and opinion leaders of the luxury sector.
7JEWELS also operates with other professionals offering high-quality services and able to give a relevant contribution in different areas.
The offered services include:
Analysis and personalized strategy through two innovative tools,
Luxury Analytics and
Luxury Strategic;
Press Office;
Public Relations;
Advertising;
Creativity and Graphic Design;
Events Production;
Online Communication.
Luxury Analytics
The communication is one of the four variables that compose the marketing mix: Product, price, distribution and communication.
The externalization of the last one allows an important improvement of the results and significant economy of scale.
At meantime is important to remember that this variable is tightly related to the others and an approach that do not consider carefully all these relations of the marketing mix risk to compromise the success of the campaign.
For this reason we have elaborated an important tool called Luxury Analytics that analyze with an methodical approach all the aspects of the marketing mix, competitors and market, giving as a result an important platform of dates functional to the development of the appropriate strategy.
Luxury Strategic
Luxury Strategic is our second tool based on an innovative approach oriented to the creation of a structured campaign in function of the specific objectives.
The communication campaign is developed in key of a process, therefore a sequence of actions finalize to produce specific reactions and results.
A strategic integration of the different communication tools is so important as the anticipation of the results, definition of the milestones and the achievement of the results.
A clear and shared planning of objectives and actions is the first step for a successful campaign.